About Us

Welcome to the world of Japanifornia, where East meets West in a one-of-a-kind fusion of culture, style, and community. We’re officially Identogram LLC—your friendly, family-run company that splits its time between the vibrant streets of Orange County, California and the serene countryside of Mie-ken, Japan. Think of us as cultural DJs: sampling flavors from both sides of the Pacific, blending them into something fresh and unexpected, then playing them loud enough for everyone to dance to.

We believe in the power of shared stories. Ours began with a dream to honor the richness of both Japanese and Californian heritage. Picture a beach sunset on the Southern California coast, with a hint of cherry blossom drifting in the breeze. Or imagine the bright lights of Tokyo dancing in rhythm with the laid-back vibe of SoCal. At first glance, these might seem like two completely different worlds. But dig a little deeper, and you’ll find an endless tapestry of connections—food, language, fashion, and a passion for creativity. That’s the energy fueling everything we do here.

As a family-run company, we’ve always put people first. Our brand promise is deeply rooted in Diversity, Equity, and Inclusion, drawing inspiration from the old saying, “United we stand, divided we fall.” Each of our family members brings a unique perspective to the table, reflecting the very spirit of bridging gaps and celebrating the kaleidoscope of human experience. With our primary HQ in Irvine, California, we keep a finger on the pulse of the West Coast, while our home in Mie-ken, Japan keeps us connected to the East. This duality shapes everything we create.

Let’s talk about our brands. Japanifornia is our flagship, a time capsule of Generation X pop culture seen through the eyes of a Japanese American kid in the United States. We’re talking iconic anime references, vinyl records spinning classic tunes, and that unexplainable nostalgia of old-school arcades and neon signs. Then there’s PunkShop.LA, a curated collection of must-haves in streetwear, shoes, fashion, kitchen goodies, books, and accessories—handpicked to stand out from the crowd. If you’re a fan of high-octane style, Blonde.Gallery captures the heart of SoCal’s JDM car culture, blending fast cars and fresh apparel into a statement piece all on its own.

Nikkei AF pays tribute to Japanese American culture and history. This is where you’ll find pieces that celebrate the journeys, achievements, and resilience of the Nikkei community. Finally, Kanjilicious is all about language love. We focus on kanji, hiragana, and katakana, helping learners unlock the beauty—and occasional quirks—of written Japanese. Each brand offers its own unique vibe, but they all share the same DNA: a celebration of East, West, and everything in between.

We like to think of ourselves as surfers catching the cultural waves that crash onto California shores, then riding them all the way to the Japanese coast. When someone asks us why we do this, we remember Simon Sinek’s words: “People don’t buy what you do; they buy why you do it.” Our “why” is simple: we’re in love with the blend of cultures and want to spark a global community that embraces diversity, creativity, and open minds.

Whether you’re a streetwear fanatic, a Japanese language learner, a devoted fan of pop culture, or simply someone who believes in the magic of crossing borders and breaking barriers, you’re in the right place. Welcome to Japanifornia and our family of brands. We can’t wait to share our world with you—and hope you’ll share yours with us, too. Drop in, explore, and stay connected. After all, a community that grows together, thrives together. So let’s celebrate East meets West, one day at a time. We’re glad you’re here.